Yesterday I hosted Citywire’s very first Virtual Social Media Round-table. Last year I was lucky enough to travel across Europe and host a number of social media lunches, meeting many of you along the way, and I do hope you are keeping well. Of course with the pandemic this is no longer pos...

We’re now into week 9 of lock-down in the UK, and one thing that has become abundantly clear is how important the role of social media has been in keeping everyone connected, especially businesses. This time has also given the social media platforms time to take stock, and we’ve seen ...

We’ve spent a fair bit of time on Instagram recently, so I wanted to go back to the platform that the majority of the asset management industry uses, which, of course, is LinkedIn. I have stumbled upon some simple, but cool features in the last year or so and some are still largely unknown,...

OK, so it is a very weird time right now, the Coronavirus has most of Europe are on lockdown and its people are working from home. Usually I would focus on asset management industry companies, but I thought it would be interesting to take a look at what companies across the wide spectrum of indus...

When I launched this site last week, one of the things I asked is what would you like to see on the blog, and a fair number of you said more on what others are doing on social media. I have already gone into depth about what I think Goldman Sachs are doing right as […]

OK, so depending on the social platform you are using there are different ways to target different audiences using just one account (rather than setting up multiple). LinkedIn  There are a few things you can do to target different audiences on LinkedIn, and luckily you don’t have to pay for all o...